Tom Peters on Telling Your Story
Tom Peters is godfather of personal branding. Tom calls brands, “character issues.” Thus all branding is personal. That gives you the freedom to create an incredible story about your brand.
So, what’s your story?
Are you building a brand that fits in with everyone else?
Legends are never ordinary. The stories we remember are revolutionary. They are beautiful. They wow us. Remember these words when you’re building your brand.
Talk Back To Me
Personal branding is a full-time endeavor. People are watching you. Moreover, they’re listening to the stories you tell. As Tom Peter says, you are the storyteller. They want to know if you’re the real deal. Indeed, are you legendary. Leave your thoughts in the comments.
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