Grow Your Audience
Attract Challenge Educate Entertain Persuade Your Superfans with Your Expertise
Be The Source for Helpful Information
Grow Your Audience with a People-First Content Experience
Expand Your Thought Leadership
We Help Maximize Your Expertise!
Build Your Market Influence
10X Content Experience Platform
Create Iconic Content
People-First Creative
Content Experience Platform: Showcase your expertise to attract your Superfans. Create a world-class Thought Leadership Platform Now!
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- Expand your expertise with Cornerstone Content for your top offers
- Deliver People-First Content with your unique brand proposition for competition-free marketing.
Email Nurture Campaign: Cultivate your audience with meaningful message sequences that lead to your website and funnels.
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- Build connection with email campaigns to help them ascend to your best offers.
- Infuse your storytelling with the voice of the customer to endear your audience.
Podcasts for Business: Occupy more Superfan mental real estate with a compelling podcast channel for your Nexus Content.
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- Use weekly shows to increase your brand familiarity with each episode.
- Create intentional calls-to-action in your podcasts to drive conversions across your channels.
Lead Funnels: Deliver engaging streams. Use webinars to move your audience through their buyer’s journey.
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- Reach more of your Superfans with automated and live sales presentations.
- Boost your lead generation with free Webinars based on your core offers and Cornerstone content.
Secret #7
Create for an
Audience of One
- Create a success plan for your Superfan
- Find where your Superfan loves to hangout
- Produce the world-class content for your Superfan
Superfan Persona
Your Superfan Persona is a composite of your ideal customer. Superfans get you out of bed in the morning with excitement to solve their challenges.
Register for the next Brand Positioning Workshop to start building your Superfan Persona.
Why It Works
Audience-First Marketing
The only way to beat the algorithm is to content so good your audience would pay for it. Cut through the noise with world-class thought leadership. MADEGRANDBYCAM helps you maximize your expertise to produce world-class content for your Superfans.
Nexus Experience
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Grow Your Audience
You don’t build a massive audience overnight. The Grow Your Audience Business Accelerator includes everything you need to execute a comprehensive growth campaign. The Business Accelerator helps you set the NEXUS Clusters to bring the right people to your brand. Get started now.
Create The World's Best Content!
Frequently Asked Questions
How do I grow my audience?
First, start by defining what your goals and objectives are for the growth campaign. Be realistic. Don’t expect to move a mass number of buyers from prospects to customers in one fell swoop. Your growth strategy requires understanding the buyer’s journey and building positive engagement at each moment of truth.
How often do I need to publish content to grow my audience?
The frequency of your publishing will be based on your goals and the reach of your content. The most important note is to publish high-quality content on a consistent basis. We will help you build an editorial calendar, audience/hashtag research, and schedule your post to ensure you are growing your audience.
How can I monetize my audience without selling products or my services?
Monetization strategies abound. However, we recommend that any monetization strategy during a growth campaign be subtle because it’s not the purpose of growing your audience. If you’re always selling versus creating value for your audience, they will tune your content out. We can help build subtlety into your growth plan so that your marketing funnels can be monetized.
Can I integrate my audience into my lead generation and CRM platform?
Absolutely. In fact, we don’t recommend growing your audience without lead management automation and a CRM platform to orchestrate, nurture, and engage your audience.
How do I measure the effectiveness of my content analytics?
We have extensive reports and analytics that we provide from your social media, website, and third-party channels to get a holistic view of your audience, it’s composition over time, and your growth against the goals and objectives set forth. We’re excited to work with you to grow your audience.
Resources
Content Marketing for Growth
Cornerstone Content
Video-First Marketing 101
Promoting Your Podcasts
Webinar Missing Manual
Explore Creative Services
Let’s market your expertise to grow your market.