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Inbound Consulting

SOCIAL CHANNEL STRATEGIST ✦ Dallas-Fort Worth

Convert Your Followers Into Your "Owned" Audience

AUDIENCE STRATEGY

SOCIAL AUDIT

SOCIAL MARKETING

CONTENT STRATEGY

AUDIENCE STRATEGY

Finding Your
True Fans

Don’t focus on total followers. Follower counts are misleading vanity metrics. True Fans engage with your content to take action. We will help you create your social media marketing strategy bring your audience to your Digital Brand Experience.

Video First
Lead with video content to clarify your message and increase engagement.
Be Original
Provide both a unique perspective and content optimized for each network.
Embrace + Extend
Build trust first with rich content that lead back to your website.
Stay Focused
Batch produce content and automate your social calendar for consistency.
Social Media AF
Social Media Marketing Strategy Webinar
Follow the leader is not a sound social media strategy. Don’t play that game to grow your audience. Join us to get the secret marketing fraternity knowledge that will shift your thinking on using social media to your advantage.
Fridays 1:15pm
Social Media Marketing Strategy Truth #1

SOCIAL AUDIT

Why Social Feeds Your Audience

Every social network has its characteristics and charm. Our Social Media Marketing Audit reveals opportunities and gaps in your feed design, content, engagement, and marketing. Use your audit findings to refine your channel strategy, showcase your products/expertise, and grow your audience. Let’s get started.

Embrace Social
& Extend Your Reach

Business owners have a love/hate relationship with social media. Social consumes time and creative resources. Discover how to increase your Social Return-On-Engagement (ROE).

SOCIAL MARKETING

Monetize Social with Lead Funnel Strategy

Many so-called “influencers” with hundreds of thousands to millions of followers are broke. Failure happens for two reasons: they aren’t monetizing their engagement or selling too much. It takes know-how and a great offer to effectively monetize your social following. Let us help you connect your marketing & sales funnels to your social audiences.

CONTENT STRATEGY

Know Your Endgame
Before Creating Social Content

We are proponents of batch content production and automated publishing. You need time to listen and engage with your audience. That’s difficult to do effectively with intermittent content creation. Moreover, you need long-term consistency to build a viable and engaged audience. Let’s show how to develop and execute your content production and editorial calendar to accelerate your audience growth.
Get Your Organic Growth Started

START SOCIAL AUDIT

Get your comprehensive analysis of your social channel effectiveness and what you can do today to improve your social engagement.